HOST, SPEAKER, MC & CONSULTANT
Hello. I’m Paul Ince, aka BizPaul.
Sharing a name with an England football legend has its benefits and its drawbacks. Mainly benefits. Call me what you want – just call me.
FEATURED AT
Based in Leicester, I work in the UK and overseas delivering my knowledge and expertise to those who need support in making their organisations more successful.
I’m a believer that business doesn’t have to be a bind, and marketing mustn’t be bland.
My business, LikeMind Media, is a content marketing agency based in Loughborough, specialising in the production of social media, video, podcasts and article writing.
I present workshops and webinars for many different organisations including UK Government funded programmes, Growth Hubs and local authorities.
Keynote Topics
I’ve been standing in front of people delivering talks for over 20 years. There isn’t many situations that I haven’t experienced in that time: tech fails, fire alarms, hecklers. My experience means I’m able to deliver a top-quality session that your audience will love.
Your Customer is a Flamingo
Understand why your customers’ journey to do business with you is not linear and how you can create content that meets them where they are.
Everyone’s a content creator. Yes, even you.
How do you get your entire team on board with your content marketings strategy? I’ll show you how they can contribute effectively without scaring them.
Trust through Transparency: Ethical AI guidelines for content marketing
In a world of AI slop, how can your target audience trust you and the claims you make?
Consultancy
An old boss of mine once said that people trust either grey hair or no hair. This guy was unaware of L’Oreal Excellence. What he meant was that experience matters when giving advice. My increasingly greying hair is now testament to nearly 30 years of working life, over 20 of which have involved consulting.
I’m casual and informal in style. We’ll work together by building a trusting relationship first so you can be honest in a safe and confidential space.
I can work with your senior team on crafting a marketing strategy that helps you meet your business objectives, or I can work in a supporting capacity to a member of your team so they can develop their skills.
Consultancy and support should never be dull, because your marketing should never be dull. We may have to rein in some ideas, but at least we’ll have them.
Training & Workshops
I spent many years working at the head office of Next. No, not dressing the mannequins (although, weirdly, I also did that) but as a training officer, teaching hundreds of team members how to use the many systems and processes. Next put me through CIPD training; I take that experience and official certification into my modern trainings and workshops.
I understand how adults learn. My sessions are dynamic, relaxed and huge fun. I take pride in achieving high scores on feedback from delegates.
I will work closely with you to understand your training needs and devise an agenda that meets your objectives. Your people will think you’re a genius for hiring me to teach them – the kudos is yours!
Need some inspo? Download my latest catalogue of workshops and webinars, which I can run straight out of the box or adapt for your team.
Need something specific? Get in touch – I love creating courses that fit.