Yes, that’s right, FREE!
You tell me where you’re hanging out on social media, and I’ll take a look at what’s working and what needs some attention. I’ll provide some initial recommendations so we can work on a plan together.
I can train you on how to get the best out of social media, including setup, service & sales. Training can be about specific networks or generic content across all networks; this training is tailored to your specific needs, so you can choose the topics!
We’ll discuss your business objectives first and talk about who’s going to receive the training. I’ll devise the course around that and leave you with any training materials I create.
Sometimes it’s tricky to know what to do when, what to focus on first, what to cut out. We’ll work together to set some objectives based on real business need (not vanity metrics) and we’ll put in place a plan to meet them.
Real key performance indicators (KPIs) will help you learn what’s working well and you should do more of.
You’ve set up your plan and you’re off and running. Fantastic! But it’s easy to get distracted, whether by the day to day running of your business or by new social media fads and trends.
I recognise that the business must come first. With that in mind, I’ll keep tabs on your social media activity throughout each month and coach you regularly to ensure you’re doing what’s needed to meet your objectives. When we need a break to focus on operations, I’ll take the strain for you.
Anyone can set up a social media account and upload a photo or two to their profile page. But there’s so much more that you can do to utilise the real estate on your profile. Your profile page is a shop window into your brand, it’s so important to get this right.
I can create your social media accounts, create the necessary artwork using the correct dimensions and optimise your key information (biography, about, category) so that its visible and discoverable.
Stock images are overused and, frankly, unnecesary. I have strategic relationships with photographers to help you build a catalogue of unique photos featuring your business that will work perfectly for social media. Please get in touch for more details.
Video gets more engagement and can positively contribute to your organic reach. It doesn’t have to be video with a shaky phone, extreme close up and rambling content. Neither does it need to be expensive. Video is accessible to all and the quality of mobile phone cameras means that you can create great video for next to nothing.
I can advise you on techniques to create awesome videos. I can produce the videos for you and if you would prefer not to appear on camera, but still need a face, I’ll happily present for you.