#SocialMicro - A Programme for Social Media by BizPaul
Social Media, social media management, social media marketing, facebook, linkedin, twitter, snapchat, instagram, pinterest, marketing, digital marketing
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#SocialMicro Training

My #SocialMicro programme is aimed at small/micro and second-income businesses looking to get greater benefit from the world of social media.

Larger agencies just don’t cater for the nuances of running a very small business (or even a hobby using social media) or the specific challenges they face.

  • How do you set up your social channels to get maximum exposure on minimal budget?
  • How can you growth hack your audience whilst ensuring they are the right type of customers for you?
  • How can you sell more using social media?
  • How do you keep up to date with the fast-changing nature of social media?
  • How can you manage any of it if it’s not your main job?

#SocialMicro provides you with the tools and training to succeed, and a community of like minded people who can share tales of woe and pathways to victory.

To be a part of #SocialMicro, you just need to attend one of my courses:

  • Intro to Social Media – a three hour workshop on how social media can benefit you, with specifics on each network.
  • Network Masterclasses – a session for each of the networks that you decide you need to be present on.  Learn the technical skills
  • Management Tools – a session on tools available to help you manage your social media
  • Understanding Analytics – how to analyse what’s working and adjust your approach to social media based on the evidence.


SocialMicro attendees

Look how happy these course attendees are!

BizPaul Training

More smiling faces, learning about how to get more from social media









As part of the #SocialMicro programme, you’ll have access to the #SocialMicro secret Facebook group where fellow members can receive exclusive content, help and advice from me, and have the opportunity to network with fellow business owners looking to improve their social output.  Plus, you’ll have an opportunity to ask me questions on a 1-to-1 basis.

Your experience as group and business owners help influence my training courses and the advice I can give to others.  This is a two-way street – be part of a community that helps each other and delivers results to its members.

Upcoming Courses

Each of the following courses are single sessions.  You can choose the date that works best for you.  All times are UK time.

Target Smarter Using Social Media

If you use social media for your business or group, but feel it takes too much time. Or if you’re unsure which networks will generate the best return for your efforts, then this course is for you. We will cover how all the major social networks actually work and identify the key actions for you to maximise your reach. We will also cover how to sell and deal with customer service issues via social media.

Wednesday 25 January 2017, 7-9pm – ONLINE
For details, click the link below:
Buy Tickets

Monday 27 March 2017, 6-9pm – Loughborough University
For details, click the link below:
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Win at Facebook for Business

Your page followers are probably not seeing as much of your content as you think. Fortunately, there are ways to increase your organic reach without paying for Facebook ads. In this course, we’ll show you how to use the newsfeed algorithm to your advantage. You’ll learn how to use all the features of Facebook in a way that will deliver better results for your business.

Monday 13 February, 7-9pm – ONLINE
For details, click the link below:
Buy Tickets

Monday 20 February, 6-9pm – Cedars Academy, Birstall, Leicester
For details, click the link below:
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Thursday 16 March, 10am-1pm – The Royal Arms Hotel, Sutton Cheney
For details, click the link below:
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Get Facebook Ads Right

Facebook ads are some of the most cost-effective ways to get your business seen by more people and get people buying your products and services. Learn how to create great ads targeted at the right people with this two-hour masterclass.

Wednesday 1 March, 7-9pm – ONLINE
For details, click the link below:
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Monday 13 March, 6-9pm – Cedars Academy, Birstall, Leicester
For details, click the link below:
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Optimise LinkedIn for You and Your Business

LinkedIn is the largest professional network. Whether you’re using it as an online CV, or to build great business connections that might buy from you, the LinkedIn platform has so much to offer. Yet most people only use a smidgen of the features that are available. In this course, you’ll learn how to make the most of your profile, how to get found in search results, and the meaningful activities that build great relationships with the people you connect with.

Monday 27th February, 2-5pm, Loughborough University
For details, click the link below:
Buy Tickets

What People Say About #SocialMicro

“Very useful and pitched at the right level for a small business owner.” 

“As a small business just starting out I found the #SocialMicro course extremely helpful in focusing my thoughts and creating a plan as to how to move forward. The course was well delivered and was packed with useful advice and guidance. “

“Paul is an engaging course leader who breaks down the mind boggling world of social media into an accessible and beneficial tool to be used by small business. A course that was both informative and inspiring, I’m looking forward to the next one.”

“There is so much more to Facebook than I thought.  I haven’t been using it to the maximum, but I intend to become confident with it.”

“Covered all aspects of social media including tools to use and up and coming sites to think about for the future!”

“Paul got it just right.  It confirmed that Facebook is the right one for me so definitely up for the FB masterclass baby!”

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